‘Our business just exploded’: All eyes on thriving store

VISION: Diana Ward, from the Optical Superstore in Riverlink, has  considerable experience in the industry.

ACCORDING to a recent Roy Morgan Research report, 58%of Australians wear prescription glasses and on average replace them every two and half years.

It seems the older we get, the more we need to wear glasses.

One local business, Optical Superstore Ipswich, assists locals with all of their optical needs.

Diana and David Ward have been in business since 2002, moving from the Ipswich City Mall to Riverlink and in their third move are now located opposite Coles in the Riverlink Shopping Centre. “Coming into Riverlink was our best move we ever did, a lot more foot traffic and our business just exploded,” co-owner/operator David Ward said.

The husband and wife duo has considerable experience in the industry. Mr Ward worked in Melbourne, the home of the Optical Superstore.

“I am an optical mechanic, I did my apprenticeship in this and I am trained to make lenses and fitting them into frames.

“This particular role is now gone, replaced by computers. I went on to become an optical dispenser,” he said.

Diana is a qualified optical dispenser studying for the position during a four-year course. Starting out as a receptionist in a laboratory, where the two worked together, she moved to selling frames to retailers.

The complementary skills of the pair means customers are the beneficiary of their considerable knowledge and skill.

Optical Superstore is an Australian-owned and operated business.

“When I worked for them they only franchised to people known to the owner,” he said. “I had a young family and wanted to move back to Ipswich and I asked if he would support me opening a store here. He was happy to do that.”

In this highly competitive business, Optical Superstore Ipswich prides itself on offering the latest in technology for eye examination.

“We try to buy Australian-made frames and stock other international brands. In fact, we have well over 600 frames on display in our store.”

Two optometrists, Alison and Emma, are instore six days a week. Bookings can be made from Monday to Saturday, with appointments until 5pm on Saturday and 7pm on Thursday.

“I will go out of my way to assist our customers – that’s what others will not do. For example, I will do prescription diving masks, people don’t think of that.

“I also do a lot of individual safety glasses that are prescription and certified,” Mr Ward said.

While consumers are more aware of their eye health, it seems there is an increase in young people needing prescription glasses due to constantly being on smart devices without taking breaks.

Optical Superstore Ipswich are providers for Veteran Affairs clients and work with all major health funds for hi-caps claims. Mr and Mrs Ward operate a very successful and customer-oriented business, dedicated to continue to support the local community.



Fujitsu considers selling its PC business to Lenovo

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Lenovo may be about to grow its share of the shrinking PC business again: Japanese IT conglomerate Fujitsu is considering selling its PC manufacturing business, and Lenovo may be the buyer, Fujitsu said Thursday.

As part of a strategy to focus on core activities, in February Fujitsu spun out its PC business as an independent operating unit. Such spin-outs are usually a prelude to a sale.

On Wednesday, Japanese media reported that the company was in talks to sell the PC business to Lenovo.

“These reports are not based on any official announcement made by Fujitsu,” the company said Thursday, adding that it “is currently considering various possibilities, including what is being reported, but a decision has not yet been made.”

Once a powerhouse of PC production, Japan has largely retreated from the market over the last decade. Sharp pulled out of PC manufacturing in 2010 to concentrate on the tablet market. In 2011, NEC put its PC business into a joint venture with Lenovo, which went on to buy the majority of NEC’s stake in July. And in 2014, Sony sold its Vaio PC business to an investment firm.

A person familiar with the Lenovo-Fujitsu discussions told the Wall Street Journal that the deal could be structured similarly to the one with NEC, which now holds only a 5 percent stake in its joint venture with Lenovo.

Lenovo made a name for itself outside China as a PC manufacturer when it bought IBM’s PC division for US$1.75 billion in 2005, vaulting into third place in the global PC market.

Fujitsu targets the data center market with its servers, networking equipment, batteries and cooling systems, and also runs an IT services and cloud hosting business. But it also has other businesses not directly related to that, including smartphones, semiconductors and PCs.

Like IBM before it, Fujitsu is looking to hang on to its more lucrative services and servers businesses—although even this could change. Almost a decade after their PC deal, IBM went on to sell part of its server business to Lenovo, too.


Reddit: The ‘front page of the internet’ wants to be a billion-dollar businessReddit:,The,‘front,page,of,the,internet’,wants,to,be,a,billion-dollar,business

In July 2015, Reddit changed into in a crisis. Volunteer moderators, the heartbeat of the website thatappearance after pages called “Subreddits”, were revolting over the firing of a key member of the webnetwork .

nearly three hundred and sixty five days on, the site which payments itself as thefront page of the net“, is making an attempt to position the controversy at the back of it and grow up.

we’re in a far better region than we had been a year in the past, and that i think a 12 months from nowwe’ll be in an even higher place,” Steve Huffman, leader executive and one of the co-founders of Reddit,informed CNBC in an interview at the next net conference in Amsterdam ultimate month.

Reddit boasts 234 million precise users and hosts links posted by using humans which are grouped roundSubreddits – classes for just about whatever.

but the website hasn’t had the fine recognition for cheap debate and Reddit frequently being visible as a Wild West with regularly-offensive comments.


Reddit’s plan to become a actual business should crumble quite effortlessly

Alexis Ohanian, Co-Founder and Executive Chair of Reddit.

The promise of Reddit’s business has continually been that it brings in millions and millions of eyeballs, hosts content material that other web sites use for themselves and has a particularly engaged communitythat advertisers would like to reach.

Now Reddit says it has strengthened its sales personnel and placed its power toward certainly making money from virtual advertisements. moreover, it is cutting ties with one high-profile undertaking that wasn’t bringing in enormous coins.

greater from Re/code:
FTC investigating Venmo over ‘deceptive or unfair practices’
GoFundMe says it’ll match donations for teachers
Google is constructing a new hardware division

The statistics‘s Amir Efrati reports that the Reddit-owned Reddit content farm Upvoted is officially lifeless, and that Reddit’s $20 million 2016 sales projection is properly beneath its bold $35 million goal. howeverhe and Fortune’s Dan Primack, who wrote a prolonged profile of Reddit’s leadership that still droppedthese days, propose that there are symptoms of existence inside the agency‘s income unit, as largecallbrands have commenced buying ads at the website online.

Aaron Martinez (left) and David Rhodes take selfies with their phones.
Social media pays off greater than university for those men
but even supposing Reddit is able to ink offers with bigname advertisers, as the 2 say, every otherscandal on the extent of the superstar nude hack or Gamergate could effortlessly ship those advertisersrunning.
The middle operations of Reddit are nevertheless run by unpaid moderators, who are liable formaintaining the pleasant of Reddit’s numerous subreddit forums. final summer time, many of theseequal moderators close down the website online in protest of ways the business enterprise dealt withthe firing a support staffer whom the mods loved. although Reddit told Primack that the companymaintains 70 percentage of its advertisers from quarter to area (and cited high-profile brands like Google and Coca-Cola), how many of them could stick around if stolen nude pics of Hollywood celebrities beganresurfacing in the community?

in advance this month, Reddit discovered that it changed into introducing a “block button,” a fundamentalanti-abuse and anti-harassment function that critics of the organization have lengthy been calling for. whilethen-intervening time CEO Ellen Pao became changed by co-founder Steve Huffman, engineering leaderBethanye Blount end rapidly thereafter, telling Re/code that she believed the brand new managementbecome making guarantees it couldn’t preserve to the Reddit community about anti-harassment and moderation equipment.

although matters had been quite quiet on Reddit — there have not been any foremost scandals in theprevious few months — incremental changes to the platform do not genuinely mean too much. Reddit is still on the mercy of heaps of moderators that it doesn’t employ, and there are nevertheless plenty ofhumans on Reddit who should create extensive headaches for advertisers.

facebook, LinkedIn, Twitter on smart smartphone
fb reports steady profits while Twitter and LinkedIn tumble
In a assertion supplied to Re/code, which you could read in full underneath, income vice presidentZubair Jandali (previously of Google) addressed the Upvoted shutdown and the employer‘s enterprisepotentialities. He says that Upvoted become never about creating wealth, however about assistingReddit’s “growth method,” and that the enterprise is very happy with the six million precise site visitorsthe website online introduced in over four months. For context, Reddit says that it had over 240 millionunique site visitors across the carrier final month.

As for Reddit’s present day coins state of affairs, the organisation final raised over $50 million in late2014 at a $500 million pre-cash valuation. inside the Fortune piece, Huffman flicks on the opportunity of an eventual IPO, and hinted that every other funding round should come within the subsequent twelve months.

SurveyMonkey launches app insights business

SurveyMonkey is launching an entirely new business, called SurveyMonkey Intelligence. It’s an app insights platform, providing information about over 1,000 apps, who’s using them, how and how much.

The move to become what is essentially the Nielsen of app intelligence lets the world’s leading online survey platform diversify into a new area, while leveraging its expertise in data and market research. It also puts SurveyMonkey into competition with App Annie and Yahoo’s Flurry, which also provide mobile analytics. But the company said this is a step ahead by providing the ability to analyze the whole competitive landscape.

“When you think about businesses moving to the mobile device, all customer-centric companies need intel about their customers in terms of downloads and churn and time spent and revenue, and that’s what SurveyMonkey Intelligence offers app publishers, investors and consumers alike,” said CEO Zander Lurie. “We think SurveyMonkey Intelligence is going to be a game changer for the market.”

Searching mobile phone magnifying glass

Nastco | Getty Images

Like SurveyMonkey’s core business, this will be a “freemium” business model. For free, the company will provide basic facts about the usage of apps: weekly and monthly active users, the fastest growing and fastest declining apps, plus two weeks of data.

A starter subscription of $79 a month also includes data on usage and engagement, plus the revenue that apps are bringing in, and the ability to go back over a month. A professional subscription of $849 a month gives six months of data, plus information on how consumers are spending their time with apps, plus the ability to download data. An even higher tier with bespoke tools and pricing also offers the possibility to look at how the user base of different apps overlap — to see, for example, how many Instagram users also use newcomer Flipagram, or what the overlap is between Lyft and Uber drivers.

“We believe that not only should data be free, it should be accessible, you shouldn’t have to wait for a salesperson, and our pricing is transparent,” said the exec who’s been leading this new business, Abhinav Agrawal.

“This is designed for and by product managers who understand what are the key metrics,” said Agrawal, co-founder of Renzu, the data analytics start-up SurveyMonkey acquired last year. “Sometimes focusing on downloads isn’t the right metric. You could get a lot of downloads but then those users leave later, which is why we include data on retention.” Agrawal also said his product is accurate within a 10 percent margin of error.

This is valuable information for app companies looking to figure out how to drive downloads of their apps and spending on those apps. It’s also valuable for marketers looking to target customers.

“You may want to understand where your users spend your time, or you may want to understand where your target audience of women spend the most time and how they spend money within apps,” said Agrawal.

This is a meaningful milestone for SurveyMonkey, which was named to the CNBC Disruptor50 list and suffered the tragic and loss of CEO Dave Goldberg who died in a treadmill accident last May. It’s the first major announcement from Lurie, who served as interim CEO immediately following Goldberg’s death, then returned in January.

The company is on track to generate over $200 million in revenue this year, according to Lurie, with margins in the 35 percent range.

“We have a terrific team in place that’s growing our core business and launching new businesses,” he said. “I think when the time is right for us to tap the public markets there will be a great opportunity for SurveyMonkey to go public.”

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Three Small Business IT Security Solutions You May Not Have Considered

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Everyone by now is well aware that IT networks are subject to various cyber threats, and small and medium size businesses (SMBs) must protect against them just as larger enterprises do. But these threats are not limited to the online world. SMBs also have to protect the IT equipment itself from physical dangers.

Here are three ways that SMBs can – and should – ensure the safety of their IT gear.

1.      Access control for server rooms

SMBs that keep their IT equipment in a server room or closet have already taken a step in the right direction simply by giving it a home of its own away from the comings and goings of employees who may inadvertently do harm.

The next step is to protect the gear from employees, contractors, or visitors who may have bad intentions. Access control for the server room could be as simple as putting a lock on the door and only providing keys for authorized personnel. But keys can be lost or duplicated. A better approach is to use proximity cards to control entry to the room. These can be programmed to allow only authorized users access to certain areas – and only at certain times if you choose – making after-hours access for all but your most trusted employees an impossibility.

When using enclosures such as the APC by Schneider Electric NetShelter SX, proximity cards can even be used to control access to individual racks in the server room. That’s a boon for companies that have to comply with regulations such as PCI that require strict access control.

2.      Secure, self-contained enclosures

Companies that don’t have the luxury of dedicated IT space can still ensure security for their IT equipment with self-contained enclosures designed for an office environment. The APC by Schneider Electric NetShelter CX, for example, looks like just another piece of office furniture but is actually a full-featured IT equipment enclosure, complete with noise reduction and built-in fans.

For security, it offers lockable front doors as well as a proximity card option. And while the unit is normally mobile – able to roll from one spot to another – there’s also an optional bolt-down kit to attach it to the floor for added security.

3.      Keeping a watchful eye

A final physical security measure is to install a security monitoring system with video surveillance that detects motion, providing the ability to match a visual record with an unauthorized access alert. In the past few years, these systems have come down in price to the point where no company can really justify going without them. What’s more, with systems such as the APC by Schneider Electric NetBotz, you can combine security cameras with environmental monitoring, so you’ll know if your IT space getting too hot, humid, wet, or dusty.

Chances are your IT gear is too important to leave in an unlocked utility closet or out in an open office environment, where it’s susceptible to accidental damage at best or willful malfeasance at worst. But no matter where you house your IT equipment, solutions are out there to give it the security protection it warrants.

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